Francis LeePackaging Equipment · Automation · APAC Operations
About Me
30 years building and scaling operations across Asia. Now bringing that expertise directly to companies that need it.
Skills
Certifications
PMP
January, 1970 - January, 19704361149
Certified Prompt Engineering- GSDC
43679
AI Agent Practitioner (Claude Cowork)
Education
Master
Business Admin & Management - Jan 1970 - Jan 1970Bachelor Degree
Mechanical Engineering - Jan 1970 - Jan 1970Work Experience
REGIONAL TECHNICAL SALES LEADER
Jan 1970 - Jan 1970Company: Sealed Air
Responsibilities: Apr 2019 - Feb 2025 § Led regional strategies to enhance profitabilities and service delivery performance for Food and Industrial Packaging equipment operations across Asia. § Spearheaded cross-funcHonal collaboration with Business Units to expand automation capabiliHes across Asia, driving enhanced operational efficiency and unlocking new revenue streams. Identified and onboarded local integration partners, and introduced Autobox™ solutions to high-profile clients. § Drive channel partners across Asia, establishing performance frameworks, develop joint GTM strategies, strengthening partner capability and accelerateing speed-to-market for automation and equipment solutions. § Led automation engineering and process optimization projects across Asia, integrating cost reduction strategies, AI-driven service models, and supply chain efficiency solutions. § Rolled out ServiceMax™ across cross-functional and Service teams, improving operational efficiency and collaboration. § Developed fulfilment partners, including UPS, DHL, Kuehne and Nagel, Shopee, and Momo, with packaging solutions tailored to improve their operational needs. § Resolved sustainability challenges for the commercial team, ensuring compliance with local regulations and alignment with corporate sustainability initiatives. § Introduced warehouse automation partners to enhance upstream operational efficiency for customers. Achievements: § Successfully introduced and commissioned Autobox™ solutions to high profile clients. Each of the automaHon line contributed to two millions and above on revenue and headcount saving of more than 40% § Introduced warehouse automation partners to help customers on improving the upstream of their operations which resulted saving of more than saving on labor cost. § Introduced local integrators in most of Asia countries to ensure speed to the market and lead-time reduction on project implementation.
Director, Equipment & Engineering Services (APAC)
Jan 1970 - Jan 1970Company: Sealed Air
Responsibilities: Aug 2017 - Mar 2019 § Manage and support UPS and Sealed Air partnership and resolved complex packaging challenges while advancing sustainable practices across the APAC region. § Led a team of Technical Packaging Specialists to ensure skill competency in both equipment handling and business development. § Improved service support profitability and efficiency through targeted strategies, while ensuring opHmal inventory management to maintain safety stock levels. Achievements: § Deployed C4C Service to streamline administrative tasks, enabling Technical Packaging Specialists to focus on higher-value actvites. This implementaHon reduces more than 20% of their time spent on paperwork. § Transformed the Technical Packaging Specialist team into a versatile unit supporting both technical service and revenue growth initiatives and contributing to 15% annual sales revenue and 30% reduced on bad- debt.
Equipment Director- Asia, Middle East, Africa & Turkey
Jan 1970 - Jan 1970Company: Sealed Air
Responsibilites: § Strengthened engineering skillsets to support equipment operations and customer base expansion. § Implemented robust strategies to enhance service team efficiency and profitability, establishing service support teams across the Middle East, Africa, and Turkey. § Partnered with supply chain teams to optimize parts inventory levels across the AMAT region and resolved long-standing EH&S issues, unlocking new sales opportuniHes. § Developed a remotely managed Service Engineer team capable of delivering scalable operational support and addressed critical EH&S compliance challenges in the Middle East and Turkey, accelerating product sales. Achievements: § Developed a team of highly skilled and motivated Service Engineers which can be manage remotely thus reducing 20% and above on expenses. § Successfully assisted the Middle-East and Turkey to resolve the Environment Health & Safety issues that have been slowing the sales of certain products for years. The effort has assist to incease annual revenue of more than 50%.